Blog: Advice 11/13

The proliferation of new media is certainly something to be embraced with regard to new concepts, ideas, groups, etc. However, because of the sheer amount of these new ideas it becomes difficult to separate the "good" from the "bad". Although perhaps it doesn't hurt to try something once, it can be frustrating to find out that a new technology failed to deliver on its promise. And so, if asked to make a suggestion to Baruch about a new media that I think it should utilize I would actually suggest that it improve upon the new media it is already using.  For example, Baruch actually has its own app that I've had on my iphone for quite some time.  However, I've never actually used it because it doesn't provide any utility. Specifically, in most cases it is simply a set of bookmarks that forward the user to a webpage. Although I'm not aware of when the app was last updated and the progression that it may have made throughout its different stages of development, I think it could do a lot more for its users.  Some ideas include integration with Twitter so students can get real time updates from administration, professors, other students, etc.  This would certainly be better than the 5+ daily e-mails that the student body receives via their Baruch e-mail accounts.  Furthermore, the app can have functions that cater to say, new students who need directories or help finding new classes. I think we are now starting to realize that not all new media is helpful media and the space is becoming a little too crowded.  For the consumer this means being paying more attention to detail.