Friday, September 27, 2013

Project Proposal: Groupon

  • A: RESEARCH. Pick a new media technology to research (see below, also many of them are linked to from our Blackboard course site). Discuss from multiple perspectives, e.g.:, economic perspective; sociological perspective; technological perspective; moral, anthropological, educational, etc. You do not have to use all these perspectives, but you must use SEVERAL.


For my project (research), I've decided to select Groupon.  I think that the company, which is now publicly traded, can be viewed from a number of different perspectives. Given their recent success and novel business model, the analysis of such a company will probably make for a good debate.  The economic, social, technological, and other perspectives lenses are ideal for a start-up of this type. 

1 comment:

Unknown said...

I agree with you when you say that these tools are just at their infancy. Business are just beginning to find out how these tools can be useful. As time goes on and the students that grew up in this technology/media age hit the workforce, wikis and blogs are going to grow and become a lot more usefu;.